Have you, like me, tried – and failed – to achieve success online? Help is here. Maybe I shouldn’t have been so overwhelmed with the practicalities of website design, using autoresponders, joining affiliate programs, writing sales letters, and how to get traffic to my site.

Now I know better.

To enter internet marketing, you need something to promote and sell (well you want to make money, don’t you?). It can be a physical item, or information. The very nature of the internet – where knowledge can be shared and exchanged at the click of a button – lends itself perfectly to   . . . the eBook.

The advantages of the eBook over physical items is there is no need to buy or store stock, no time and effort incurred in packing anything up and shipping it – and your customer can pay their money for your product and get immediate access from a download page.

In today’s age of instant gratification, an eBook is ideal, easy and very effective! Once written, you can sell unlimited copies, without having to produce each item – so it’s both timely and cost-effective.

When thinking of a subject to write about for your eBook, the secret to greater success, and finding your ‘niche market’, is quite simple. As they tell budding first-time authors – write about what you know.

Whether it’s a few chapters on ‘How to Stop Smoking’ (if you’ve been successful at this), on the mechanics of owning a motorcycle, how to earn money online, or even ‘Tips on Flower Arranging’, you can bet someone out there in ‘cyberspace’ wants to know about it.

If the subject of your eBook is also your hobby, so much the better. If you have passion for your subject, you will convey that enthusiasm, and make the eBook even more interesting and useful.

Of course, if you have knowledge or practical experience on a popular subject, where there is a large potential market to sell your eBook, you could be more likely to succeed Perhaps health and fitness, or food and drink,

Remember you will have a lot of competition. Choose your subject carefully!

However, don’t forget to give your customer value – and they could become customers for your future eBooks! Make the content and quality of your eBook meaningful – whatever its length, it has to be good, or you’ll leave your customers disenchanted.

Give away a few free bonuses – an extra report perhaps, or some free training that they would have to pay for elsewhere. Aim for customer satisfaction!